I really do have the best job. And if you’re ever thinking of starting your own business, I hope you have fabulous clients, like I do.
One of the exercises I have students in my business class do, is to make a list of the characteristics of their perfect clients.
For example, here’s a sample from my list of Perfect Client Attributes. My perfect client: Sends lots of emails, gives me feedback/suggestions, lets me know when their credit card is about to expire, lets me know when they’re going to be in Paris so we can go for WINE.
(This is my list; your list may be different!)
So tonight, I want to tell you about a few of MY perfect clients. Just for inspiration. May you have some just like these 
Nancy.
She emails often. She asks for new classes, she tells me WHY she needs to learn things. She tells me specifically WHAT she’s learned. She responds to emails and she wins prizes I just mailed, this morning, a 35 euro package of food treats to Nancy that she won by participating in my One Pound at a Time class. And remember, she’s the one who asked very honestly about how to hard boil the perfect egg several years ago, and then my "Back to Basics Cooking Class" was born. Nancy rocks.
Jim.
He’s been a fan for a long time. He sends glowing emails, and he always likes my photos. He admits that he’s deleted his inbox messages and could I PLEASE resend ASAP the recipe for lemonade concentrate because he’s having a "Lemonade Crisis." Thanks, Jim. You’re a perfect client.
Ron.
Ron has literally been around since ‘before’ One Roast Vegetable even started. He asks for more ‘male-centered’ ideas (like how to BBQ or use his smoker). He’s also the FIRST person to ask for more vegetable-heavy recipes, and thus we have One Roast Vegetable.
Rena.
She is a rock star. She cheers loudly from the sidelines and is never hesitant to say something gushingly positive. And I mean really positive. She’s a real cheerleader. Thanks!
Now I’m sorry, I didn’t want this email to turn into a competition for who is my ‘favourite’ client … because I haven’t yet listed Brenda, Ann, Lori, Vina, Leslie, Elmira, Eva, and Joy. And then there’s Helen and Peggy and Sandra and Katharine. I can’t stop. Should I go on? There are lots more of you
If you’re on my Everything List, then you’re automatically included
Anyway, that’s it. No photos, nothing to sell. Just a nice end-of-day email to say Thanks. (OK I know it’s 5:45 pm Eastern, but it’s 11:45 pm in Paris, and it’s end-of-day for ME!)
love,
me
